Elomi

Elomi lingerie is specially designed to provide elegant and sophisticated underwear options to the fuller figured lady. Available in sizes 32 to 52, and from cups C to H, this label provides a great range of fits and styles ranging from everyday bras to smoulderingly sensual basques! more…

Current Bestsellers…

Jasmine
Jasmine
Kristie
Kristie
Serena
Serena
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Brand Profile…

Brand ProfileEveden, the company that creates the Elomi range, was founded in 1920 and originally specialised in corsets; luckily today they specialise in giving the fuller busted woman the chance to wear the same fashionable and colourful items that used to only be available to small busted women.

Awarded “Supplier of the Year” in both 2000 and 2001, they also boast winning the “best bra” in the Double D+ category in the Annual Lingerie awards in 1999 and 2000, an event that is sadly no longer running. Based primarily in Northamptonshire, they employ around 400 staff, and also have offices in countries such as France, Germany and the USA.

Their range promises “sheer elegance and total comfort” offering the fuller figured woman unparalleled support and fit and a range of sophisticated looks. All styles are specially designed in sizes 32 to 52, in cups C right up to H cup. For large chested women, the range is a must.

The collection is named after women’s names, such as Serena, Emma, Kristie and Jasmine. They offer under-wired pieces as well as lace, smoothed and seamless, all with great support over the huge range of sizes. The colours offered include simple plain shades such as Cocoa, Sea Mist (light blue), Cameo (pink), Ivory, Bordeaux (a dark pink, wine colour) and Midnight Rose (black). They also offer more complex pieces in two colours, with lacing, bows and ruffles and fashionable embroidered patterns you’d hope for in lingerie.

In conclusion, Elomi’s range is small currently, but has a great potential to offer women of a fuller figure undergarments and lingerie that are not only comfortable and to purpose, but also fashionable and attractive.

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